Digital Advertising Specialist - Drive Brand Growth in Yogyakarta

PT Pulchra Anugerah Sentosa is a rapidly growing marketing agency in Yogyakarta, dedicated to helping brands thrive in the digital age. As a Digital Advertising Specialist, you will be at the forefront of crafting and executing innovative digital advertising strategies that drive brand growth and customer engagement. Our team is passionate about leveraging cutting-edge tools and creative thinking to deliver exceptional results for our clients.

In this role, you will work closely with our creative and client services teams to develop and optimize digital advertising campaigns across various platforms. You will analyze performance data, identify trends, and implement data-driven strategies to maximize campaign effectiveness. This is an exciting opportunity to work in a dynamic environment where your insights and creativity can make a tangible impact on our clients' businesses.

📋 Tanggung Jawab Pekerjaan

• Develop and execute digital advertising campaigns across platforms such as Google Ads, Facebook Ads, and Instagram Ads.
• Analyze campaign performance data using tools like Google Analytics and Meta Business Suite to identify trends and opportunities for optimization.
• Collaborate with the creative team to ensure campaigns align with brand guidelines and resonate with target audiences.
• Stay updated with the latest digital advertising trends and best practices to continuously improve campaign strategies.
• Manage and optimize ad budgets to achieve the best possible return on investment (ROI).
• Provide regular reports and insights to clients and internal stakeholders.
• Conduct A/B testing to refine campaign elements and improve performance.
• Participate in brainstorming sessions and contribute to the development of new advertising initiatives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• Minimum of 3 years of experience in digital advertising, with a proven track record of successful campaign execution.
• Proficiency in digital advertising platforms such as Google Ads, Facebook Ads, and Instagram Ads.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Creative thinking and problem-solving abilities to develop innovative advertising solutions.
• Familiarity with SEO and content marketing strategies is a plus.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

🛠️ Keahlian

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