Marketing Specialist (Retail Paint Industry) - Cengkareng, Jakarta

Join PT. Sumbermas Unggul Nastari, the leading retail paint store in Jabodetabek, as our next Marketing Specialist! We are looking for a dynamic and creative marketing professional to drive brand awareness, customer engagement, and sales growth in the competitive retail paint industry. In this role, you'll develop and implement marketing strategies that align with our business goals, leveraging tools like Google Ads, Meta Ads Manager, and Hootsuite to manage our digital marketing campaigns. Based in Cengkareng, Jakarta, you'll work closely with our sales team to boost customer loyalty and increase market share.

As a Marketing Specialist at PT. Sumbermas Unggul Nastari, you'll be at the forefront of our marketing efforts, creating compelling content and campaigns that resonate with our target audience. With a focus on both online and offline marketing channels, you'll help us maintain our position as the go-to paint retailer in the region. This is an exciting opportunity to grow your marketing career while contributing to a thriving business in the heart of Jakarta.

📋 Tanggung Jawab Pekerjaan

• Develop and execute digital marketing campaigns using Google Ads, Meta Ads Manager, and Hootsuite.
• Create and manage social media content for our brand, engaging with customers and driving traffic to our stores.
• Conduct market research to identify trends and opportunities in the retail paint industry.
• Collaborate with the sales team to develop promotional strategies that boost customer loyalty and sales.
• Monitor and analyze marketing campaign performance, providing regular reports to the management team.
• Manage our email marketing campaigns, ensuring they are targeted, effective, and aligned with our brand voice.
• Organize and participate in trade shows, exhibitions, and other marketing events to increase brand visibility.
• Stay updated with the latest marketing trends and best practices in the retail industry.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 3 years of experience in marketing, with a focus on digital marketing.
• Proven experience in developing and implementing marketing strategies for retail businesses.
• Strong understanding of Google Ads, Meta Ads Manager, and Hootsuite.
• Excellent communication and interpersonal skills, with the ability to work well in a team.
• Analytical mindset with the ability to interpret data and provide actionable insights.
• Creative thinker with the ability to develop innovative marketing campaigns.
• Fluent in both English and Indonesian.

🛠️ Keahlian

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